Das ist der Job
On top of that, you’ll keep an eye on new trends and share the best practices with your peers.
Darum lohnt es sich
Account Based Marketing Manager (all genders)
Full-time
As a part of our interdisciplinary team, the Account Based Marketing Manager will cooperate closely with the sales and marketing team to set up the right metrics and KPIs for lead-generating marketing campaigns.
Daily, you’ll take ownership of planning, organizing, and executing account-based marketing campaigns to create and advance opportunities for the SDRs within a target account list and specific contacts. Your main activities will be focusing on:
Planning and execution of lead-generating marketing campaigns to reach predefined KPIs.
Selecting and proposing marketing tools and activities to achieve company goals. Coordinating the production process of content and promo assets for the campaigns. Monitoring and optimizing the campaigns’ performance vs predefined KPIs. Active research of new ways and tools to reach prospects. Data analysis and reporting results.
To succeed in this position, you will bring to our company:
Broad experience in marketing automation, paid acquisition, lead sourcing, and prospecting. Strong project management experience in running ABM campaigns. Analytical and critical thinking to analyze campaign data and make data-driven decisions.
