Responsibilities Develop and scale growth strategies across multiple digital channels Plan, coordinate and produce high-performing content and conversion-focused copy Create and optimize video content for formats such as Reels, TikTok, and LinkedIn Identify new growth opportunities, prioritize initiatives, and drive tests and experiments Conduct keyword, competitor and audience analyses and derive actionable measures Work closely with teams such as Product, Design, SEO and Performance Marketing Hands-on execution with high quality standards Requirements Relevant experience in Growth, Digital or Lifecycle Marketing Proven track record developing, testing and iterating content, SEO or social strategies Strong sense for target audiences, digital trends and performance-driven communication Confident handling of common marketing and growth tools such as Google Analytics 4, Looker Studio, Ahrefs, Semrush, CapCut, Canva or Meta Business Suite Curiosity about how AI can be used to increase efficiency Willingness to experiment and ability to quickly get up to speed on new topics Ability to work in dynamic environments and maintain an overview Excellent command of language, empathetic user communication and clear, understandable copy (German C2, English at least B2) ATS Optimization Keywords Hard Skills growth strategies content production conversion-focused copy video content optimization keyword analysis competitor analysis audience analysis SEO strategies social strategies performance-driven communication Soft Skills curiosity willingness to experiment ability to work in dynamic environments excellent command of language empathetic user communication clear communication Industry Keywords digital marketing lifecycle marketing performance marketing digital trends Tools & Technologies Google Analytics 4 Looker Studio Ahrefs Semrush CapCut Canva Meta Business Suite #J-18808-Ljbffr
