E-commerce Manager - FMCG (Remote)
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About the Role
Our client is seeking a strategic and results-oriented E-commerce Manager to lead their online sales initiatives for FMCG products. This is a fully remote position, offering the opportunity to shape and grow our digital commerce presence from anywhere. You will be responsible for developing and executing a robust e-commerce strategy, optimizing online store performance, driving traffic, and maximizing conversion rates. The role involves managing online marketplaces, direct-to-consumer channels, and digital advertising efforts. This is an exciting opportunity for an experienced e-commerce professional passionate about the FMCG sector to drive significant online revenue growth.
Key Responsibilities
- Develop and implement a comprehensive e-commerce strategy to drive online sales and market share for FMCG products.
- Manage and optimize the company's e-commerce platform(s), ensuring a seamless user experience and high conversion rates.
- Oversee digital advertising campaigns (PPC, social media ads) to drive targeted traffic and customer acquisition.
- Manage relationships with online marketplaces (e.g., Takealot) and third-party e-commerce partners.
- Analyze e-commerce performance metrics, website traffic, sales data, and customer behavior to identify areas for improvement.
- Collaborate with marketing, product development, and supply chain teams to ensure cohesive online strategies.
- Stay abreast of emerging e-commerce trends and technologies within the FMCG industry.
Requirements
- Bachelor's degree in Business, Marketing, E-commerce, or a related field.
- 4-6 years of experience in e-commerce management, with a focus on FMCG or CPG brands.
- Proven success in driving online sales growth, managing digital marketing campaigns, and optimizing conversion rates.
- Experience with e-commerce platforms (Shopify, Magento, etc.) and online marketplaces.
- Strong analytical skills and proficiency in using e-commerce analytics tools.
- Excellent project management, communication, and collaboration skills.
Benefits
- Competitive salary and performance-based bonus structure.
- Fully remote working arrangement with flexible hours.
- Comprehensive health and wellness benefits package.
- Opportunities for continuous learning and professional development in the e-commerce space.
- A dynamic and supportive virtual team environment focused on innovation and growth.
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