Das ist der Job
Location and Flexibility
This is a hybrid role.
Darum lohnt es sich
Our WFN culture is designed to foster in-person innovation, collaboration, and connection with team members local and visiting from other global offices.
Manager, Digital Marketing and partnering closely with the Director, Digital Growth & Marketing Operations, the Growth Marketing Manager will:
• Own channel performance and P & L accountability across paid search, paid social, programmatic, and emerging platforms.
• Serve as a hands‑on technical operator with expertise in bid strategies, pacing, targeting and funnel optimization.
• Lead structured experimentation in partnership with creative, content, and data science teams.
• Champion the adoption of AI and Agentic AI workflows to accelerate optimization, personalization, and campaign orchestration.
• Act as a senior cross‑functional partner, influencing creative, content, product, and analytics strategies to maximize growth.
• Support the data‑insight‑action growth using our customer data platform and data intelligence tools.
This model requires the ability to work in a hybrid mode from one of our offices in São Paulo (2 times/ week or 8 days/month) or Porto Alegre (3 times/ week or 12 days/month). Opportunity
Reporting to the Sr.
Responsibilities
Channel Mastery & Performance
• Serve as the technical expert across digital performance platforms: Google Ads, DV360, SA360, LinkedIn Campaign Manager, Meta Ads, RollWorks/AdRoll, DSPs, DMPs & CDPs.
• Develop and optimize advanced bid strategies to maximize ROI and efficiency across channels.
• Own budgets, pacing, and channel outcomes with accountability for revenue, pipeline, and efficiency.
• Identify and scale net‑new growth opportunities across emerging platforms, partners, and tactics.
Experimentation & Innovation
• Build and manage a structured experimentation roadmap across creative, audiences