Influencer Marketing Manager – m/f/d

• Develop and build TikTok Shop strategies for clients
• Set up TikTok Shops technically
• Take ownership of strategic planning and operational execution during the launch phase
• Identify new TikTok features and trends and implement them in sales campaigns
• Establish Social Commerce as a core component of the agency’s service offering
• Define the most important KPIs
• Build the TikTok division from the ground up and develop TikTok into a growth driver for clients
• Prepare results for management

Requirements

• Several years of experience in TikTok marketing
• Proven success in building TikTok channels or shops
• In-depth knowledge of TikTok Ads Manager, the TikTok algorithm, and the technical processes involved in TikTok Shop
• Ability to independently establish the technical and operational foundation during the launch phase
• Data-driven decision-making skills, including the ability to interpret data and present results clearly to management
• Independent, proactive working style
• Ability to explain complex processes in simple terms

Core Competencies

Demonstrates expertise in TikTok marketing, including strategic planning, operational execution, and data-driven decision-making. Capable of building and managing TikTok Shops and channels while effectively communicating complex processes to stakeholders.

Highest-signal resume keywords

• TikTok Marketing Experience
• TikTok Ads Manager Proficiency
• Data-Driven Decision-Making
• Strategic Planning
• Operational Execution

Hard Skills

• TikTok Shop Development
• KPI Definition
• Sales Campaign Implementation
• Technical Process Management
• Trend Identification

Soft Skills

• Independent Working Style
• Proactive Approach
• Clear Communication

Industry Keywords

• Social Commerce
• TikTok Algorithm
• Channel Building
• Growth Driver