Das ist der Job
Develop and maintain our campaign structure to enable scalable results.
Darum lohnt es sich
Responsibilities Implement performance campaigns across our paid channels (Meta, Google, Pinterest) and own campaign launches, testing and iteration. Create creative briefs and coordinate execution with internal and external resources. Continuously optimize based on KPIs (e.g., CPA, ROAS, CTR, CVR, AOV) and derive clear action steps.
Conduct performance reviews, produce reports and document learnings and next steps. Requirements At least 1–2 years of hands‑on experience in performance marketing (paid social) with demonstrable results, preferably with Meta Ads. Experience setting up and optimizing campaign structures (audiences, retargeting, lookalikes, search setups).
Confident handling of common KPIs, budget management and testing methodology (A/B tests, iterative testing, creative testing). Strong copy and creative sensibility: you can identify why an ad approach works (or doesn’t) and create concrete briefs for creators. Start‑up mindset: pragmatic, reliable and eager to learn.
ATS Optimization Keywords Hard Skills performance marketing campaign optimization A/B testing iterative testing budget management Meta Ads audience targeting retargeting lookalike audiences KPI analysis Soft Skills copywriting creative sensibility pragmatic mindset reliability eagerness to learn Industry Keywords CPA ROAS CTR CVR AOV Tools & Technologies Meta Google Ads Pinterest Ads #J-18808-Ljbffr
