Job Description Full ownership of app marketing campaigns (Facebook, Instagram, Google, Apple) from strategy to execution Define, monitor, and analyze KPIs (e.g., ROAS, CPI) to enable data-driven decisions Manage budgets, forecast performance, and scale campaigns to maximize results Run analyses, A/B tests, and experiments to drive continuous optimization Track industry trends and identify growth opportunities with strategic initiatives Collaborate with Design, Media, Analytics, and Tech teams on creatives and automation Mentor junior team members and share best practices Qualifications Degree in business administration or related field (e.g., media management, e-commerce) 1.5+ years of experience in app marketing, ideally in a fast-paced environment Strong analytical skills with ability to interpret data and derive actionable insights Knowledge in app marketing, including campaign setup & targeting; Paid Social (e.g., Meta Advantage+ catalogue ads) is a plus Hands‑on experience with Adjust, Meta Business Manager, Google Ads, Apple Search Ads, App Stores, Smartly or similar tools Excellent English skills, both written and spoken Benefits: Your perks at a glance: Visit our benefits page. #J-18808-Ljbffr
