Omni Demand Generation Marketing Manager (f/m/d)

Das ist der Job

Veterinarians worldwide recommend and feed their own pets Hill's products more than any other brand of pet food.

Darum lohnt es sich

Content Strategy & Localization: Partner with IBE/Media team to develop a localized content strategy rooted in the BEP including local and cultural overlays. Commercial Capability & Enablement: Develop 7P strategies including pricing actions and provide detailing and customer materials and training for sales teams.

Strategic Syncing: Experience working as "One Commercial Team" with Marketing, and Customer Development as well as Subject Matter Experts to deliver unified brand experiences.

Omni Demand Generation Marketing Manager (f/m/d) A part of Colgate-Palmolive since 1976, Hill's Pet Nutrition offers the highest-quality pet nutrition available through product lines Prescription Diet® and Science Diet®.

Available in approximately 80 countries around the world, our extensive line of products includes more than 60 Prescription Diet brand pet foods and more than 50 Science Diet brand pet foods. We believe all animals should be loved and cared for during their lifetimes. That is why we are proud our pet foods can make a difference in your pet's life.

A career at Hill’s Pet Nutrition or Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness. The salary range is determined by the position’s classification within the company’s compensation system.

To this end, the requirements of the position are objectively evaluated, particularly the necessary skills, workload, responsibilities, and working conditions. Responsibilities Brand Experience Planning (BEP) Ownership: Lead the planning, execution, and optimization of Brand Experiences within the cluster to drive brand purchase and advocacy.

Ensure activation plans are deeply rooted and informed by "Moments that Matter" in the pet parent journey to drive demand. Integrated Commercial Planning: Develop and manage a synchronized commercial calendar that aligns brand activities with commercial execution.

Performance & Measurement: Partners with ODG Analytics to develop all Business Performance & Monthly Discipline tracking & key driver analysis. Oversees competitive intelligence tracking & implementation of competitive-response plans. Shopper Marketing: Develop Shopper strategies and materials to drive demand across the Hub.

Oversee the creation and deployment of omnichannel Point of Purchase (POP) assets. Ensure PDP Excellence including ratings & reviews generation. Insights to Unlock Growth: Conduct in-depth analysis of the competitive landscape and category developments to identify actionable insights that drive measurable growth.

Skills and Competencies Growth Mindset: Ability to operate in a fluid, cross-commercial environment where budgets are reallocated based on a holistic view of performance. Omnichannel Oriented: Deep understanding of the Shopper journey & "Moments that Matter" across the vet, Brick & Mortar and eCommerce channels.

Analytical Proficiency: Ability to leverage AI-enabled internal and external tools and cross-commercial analytics to optimize commercial plans & resource choices.

Required Qualifications Bachelor's degree in Business, Marketing, Customer Development or related field 5+ years of commercial (sales or marketing) experience ideally in global, matrixed organizations Proven critical thinking and advanced problem-solving capabilities including ability to uncover measurable insights from large datasets Demonstrated ability to create and implement strong strategies for business growth Strong understanding of the Consumer Journey Methodology Strong collaboration skills and project management capabilities Excellent oral and written communication skills Fluency in English (written and oral) Preferred Qualifications Prior experience as a Brand Manager, Retail Marketing Manager or Customer Development Manager, ideally Globally Pet Nutrition or related industry experience Knowledge of Retail Environment strategy Experience with and understanding of the Profession as a recommendation and selling channel Strong tech-fluency and experience using AI-powered tools Our Commitment to Inclusion Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging.

We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Equal Opportunity Employer Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation. #J-18808-Ljbffr