Responsibilities Own and optimize paid acquisition channels including search, social, and display Plan and execute performance-driven campaigns aligned to pipeline and revenue targets Partner with Content and Product Marketing to develop high-converting assets and messaging Manage budgets, forecasts, and ROI targets across channels Analyze performance data and optimize campaigns using full-funnel metrics Test and scale new channels, audiences, and AI-driven use cases Requirements Proven experience in B2B performance or demand marketing within a SaaS environment Strong understanding of AI-powered products and performance-driven buyer behavior Demonstrated success managing paid media programs that drive pipeline and revenue Hands-on experience with marketing automation and CRM platforms (HubSpot or Marketo with Salesforce) Strong analytical and optimization skills Non-negotiable: Prior experience working fully remote, fluency with remote collaboration tools (Slack, Zoom, Google Workspace, Asana, or similar), and experience working with US- or UK-based companies. #J-18808-Ljbffr