Das ist der Job
AI Expertise & Data‑Driven Optimization: You have a strong understanding of AI applications in performance m
Darum lohnt es sich
Analysis, Tracking & Reporting: You work with tools such as Google Analytics, Google Tag Manager, and Meta Business Manager, translating performance data into clear and actionable insights for clients and internal teams.
Performance Marketing Manager (m/f/d) - Berlin
Berlin, Berlin, Germany
Responsibilities Project Management & Client Ownership: You independently manage performance marketing projects for our hotel clients and serve as the primary point of contact for both strategic and operational topics.
Campaign Strategy & Execution: You develop cross‑channel paid media strategies for renowned hotels in the 3* to 5*S segment—data‑driven, creative, and audience‑focused.
Operational Campaign Management: You plan, manage, and optimize performance marketing campaigns across platforms such as Meta, Instagram, LinkedIn, TikTok, Google Ads, and Microsoft Ads.
Budget Management & Performance Optimization: You efficiently manage campaign budgets, analyze relevant KPIs, and derive actionable optimization measures to increase performance, lead generation, and bookings.
Testing & Continuous Improvement: You conduct A/B tests for ads, audiences, creatives, and landing pages, continuously refining campaigns to maximize results.