Darum lohnt es sich
Analysis, Tracking & Reporting: You use tools such as Google Analytics, Google Tag Manager, and Meta Business Manager, translating performance data into clear, actionable insights for clients and internal teams.
Teamwork & Stak Responsibilities Project Management & Client Ownership: You independently manage performance marketing projects for hotel clients and serve as the primary point of contact for strategic and operational topics.
Campaign Strategy & Execution: You develop cross‑channel paid media strategies for renowned hotels in the 3* to 5*S segment – data‑driven, creative, and audience‑focused.
Operational Campaign Management: You plan, manage, and optimize performance marketing campaigns across platforms such as Meta, Instagram, LinkedIn, TikTok, Google Ads, and Microsoft Ads.
Budget Management & Performance Optimization: You efficiently manage campaign budgets, analyze KPIs, and derive actionable optimizations to increase performance, lead generation, and bookings.
Testing & Continuous Improvement: You conduct A/B tests for ads, audiences, creatives, and landing pages, continuously refining campaigns to maximize results.
AI Expertise & Data‑Driven Optimization: You have a strong understanding of AI applications in performance marketing and leverage relevant tools to improve planning, analysis, and optimization – from generating creative and keyword ideas to automating repetitive tasks.
