Performance Marketing Manager - SEA

Das ist der Job

Oversee all SEA campaign planning stages, from conception to implementation, ensuring continuous optimization.

Darum lohnt es sich

About The Role: We are seeking a highly skilled and experienced Senior Performance Marketing Manager to join our dynamic marketing team.

As a key player in our marketing team, you will be responsible for developing and implementing (not limited to) comprehensive search engine advertising strategies on Google Ads and Bing Ads to drive targeted traffic, maximize conversions, and optimize overall campaign performance.

The ideal candidate will have a proven track record of successful Google Ads management and a deep understanding of digital marketing trends. How You Make an Impact: Strategic Campaign Planning Lead efforts to drive qualified site traffic, actively working towards achieving ROAS goals aligned with company objectives.

Develop holistic strategies for Search and Shopping Campaigns, integrating budgeting, forecasting, growth monitoring, and reporting. Conduct thorough keyword research, competitor analysis, and market trends assessment to inform campaign planning. Campaign Budgeting & Reporting Manage SEA budgets effectively to ensure maximum return on investment.

Strong emphasis on utilizing data for strategic planning and operational management of complex paid campaigns and providing actionable insights for ongoing optimization. Generate regular performance reports and communicate results to stakeholders, highlighting key successes and areas for improvement.