Product Marketing Manager (m/f/d)

Darum lohnt es sich

Responsibilities In the role of a Product Marketing Manager you will • Drive product definition from a market perspective, translating customer requirements and application challenges into differentiated SiConic platform solutions • Shape the SiConic platform strategy by combining customer insight, market trends, and business impact (including ROI considerations) • Provide structured input to Product Management for roadmap and feature prioritization based on market and application requirements • Define and communicate competitive positioning and value propositions for SiConic solutions • Represent Product Marketing in cross‑functional development teams, ensuring alignment between market needs and product implementation, compelling business case and pricing, lead customer validation • Develop introduction strategies for new solutions in close alignment with Sales and Business Development • Consult senior management on market trends, customer validation strategies, and new application opportunities • Establish and manage strategic ecosystem partnerships to enable differentiated end‑to‑end solutions Must Qualifications • University degree in Electrical Engineering, Computer Science (or equivalent) • Several years of experience in silicon validation or test and/or years of experience in Marketing / Product Management (or equivalent) • Profound understanding of electronic solutions (HW/SW) and their development processes and tools • Proven customer experience - breaking into new market segments and user groups • Attitude to win - oftentimes requiring hands on problem solving • Structured approach to problem analysis and problem solving • Excellent interpersonal skills to work in cross‑functional and global environment • Strong communication and presentation skills.

Preferred Qualifications • Relevant experience in Semiconductor business • Experience with Semiconductor, EDA, Design, Design Verification, Silicon Validation, Test and Measurement, or Semiconductor Manufacturing flow • Experience in strategic planning • Leadership in cross functional teams • Fluent German language skills Ability to discuss technical and business solutions directly with industry leaders. • Fluent English skills combined with an interest in travel (approx. 20%) in order to maintain relationship with customers and other Advantest sites in Asia, U.S. and Europe.