Das ist der Job
Content Localization : Work closely with th
Darum lohnt es sich
Sales Enablement : Develop marketing materials, sales tools, and training programs to support the commercial team. Overview
Repligen is seeking a highly motivated and experienced Regional Marketing Manager to drive marketing strategy and execution for the United States and Canada region.
This role will be responsible for developing and executing regional marketing programs that support sales growth, increase brand awareness, and align with global marketing objectives.
The ideal candidate has a strong background in B2B life sciences marketing, experience in the bioprocessing industry, and a passion for innovative marketing strategies.
Responsibilities
Key Responsibilities:
Regional Strategy & Execution : Develop and implement integrated marketing campaigns tailored to the US/CAN market, ensuring alignment with global marketing strategies.
Market Analysis & Positioning : Analyze regional market trends, customer needs, and competitive landscape to inform marketing strategies and messaging. Lead Generation & Nurturing : Plan and execute demand generation programs, including digital marketing, events, webinars, and content marketing to support pipeline growth.
Event Management : Lead regional trade shows, conferences, and customer events, ensuring strong brand presence and engagement.
