Regional Marketing Manager Whole Blood International + APAC (m/f/d)

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As Regional Marketing Manager Whole Blood (m/f/d), you will shape the market development strategy for our Transfusion Medicine and Cell Therapies (TCT) line across the International & APAC region.

In this high-impact role, you act as the strategic driver of growth by aligning markets, integrating teams and digital connectivity solutions, and defining a strong regional vision for our blood collection categories.

Your Responsibilities: Design and execute a comprehensive market development strategy for the Whole Blood Transfusion (WBT) line across the region Oversee and optimize the WBT product portfolio, with a strong focus on differentiation through BPUs and connectivity solutions Identify untapped markets (“white spots”) and lead therapy development initiatives Develop and implement clear positioning, competitive differentiation, and regional go‑to‑market strategies Analyze market trends and provide strategic recommendations through structured performance reporting Coordinate regional priorities and ensure successful implementation with local adaptation Your Qualifications: Bachelor’s degree in Marketing, Business Administration, Biomedical Engineering or a related field At least 5 years of experience in marketing or product management within the medical device or healthcare industry, including 3+ years in a leadership role Strong track record in managing regional market strategies, ideally in transfusion medicine or medical technology Solid knowledge of regional and internat