Das ist der Job
Lead go-to-market planning for new products, services, and market segments.
Darum lohnt es sich
Collaborate with the sales team to align marketing campaigns with sales targets and pipeline goals. Job Title - Senior Marketing Manager
About the Role
You will lead and drive the marketing strategy for our metals manufacturing business, shaping brand positioning, demand generation, and market expansion.
This role requires a strategic, data-driven mindset, excellent campaign leadership, and deep understanding of industrial markets. You will own the marketing roadmap, oversee cross-functional initiatives, and ensure alignment between sales, product, and operations to elevate brand awareness and drive business growth.
Key Responsibilities Marketing Strategy & Planning Develop and execute a comprehensive marketing strategy that aligns with business objectives and market trends. Define target customer segments, value propositions, and positioning in the metals manufacturing space.
Demand Generation & Lead Management Launch integrated demand-generation campaigns across digital, events, and traditional channels. Drive lead acquisition, nurturing, and conversion through inbound and outbound tactics.
Brand Building & Communications Develop and manage brand-building initiatives to establish credibility and thought leadership in the metals industry.
