Job Description Develop and implement comprehensive product marketing strategies to drive product adoption and growth, aligned with business objectives Manage and coordinate cross-functional go-to-market strategies and its implementation for product and feature launches Define strategic positioning of our existing and new products in alignment with our overall brand and product strategy Establish tangible value-propositions and key USPs to sharpen our positioning Make use of data analytics to provide input on user behaviour and segmentation to facilitate data-driven decisions in the product management and marketing teams Conduct competitor and market insights research and capture user feedback to support the product teams in developing the product strategy and feature roadmap Own your projects and steer them cross-teams including product, content, CRM, brand and creative teams Qualifications University degree in Business/Management, Marketing, Psychology, Data Analytics, Finance and/or other related fields of study Be customer-obsessive and passionate about the fintech landscape Strong organisational skills combined with hands-on project management experience and detail-orientation to deliver on multi-faceted projects Enjoy working collaboratively across teams and business units Experience in Product Marketing, Marketing Mana
