Darum lohnt es sich
Responsibilities Partner closely with Sales reps and leaders to accelerate marketing qualified leads (MQL) progression, support active opportunities, and drive growth within strategic accounts.
Support tailored presentations and narratives to prospects and customers Join customer calls, demos and presentations as a subject matter expert Develop and maintain core sales enablement materials (pitch decks, one-pagers, battlecards, objection handling) Coach Sales on messaging, positioning and competitive differentiation Plan and execute field marketing programs that drive pipeline and accelerate deals (campus events, roadshows, lunch and learns) Align marketing initiatives with territory and segment-level sales priorities Act as the primary marketing partner to Sales during peak selling periods Ensure strong conversion from marketing actions to sales opportunity Gather insights from active deals, customer interactions and lost opportunities Translate frontline feedback into actionable improvements for messaging and strategy Maintain and evolve competitive positioning based on real-world dynamics Serve as the connective tissue between Sales and Marketing Ensure product launches are field-ready and aligned with sales needs Provide continuous feedback loops from the field into Marketing, Learning Solutions and Product.
