Trade Marketing Specialist - Europe

Das ist der Job

Key Responsibilities 1.

Darum lohnt es sich

The Trade Marketing Specialist – Europe will be responsible for developing and executing trade marketing strategies across multiple European markets. This role ensures strong brand visibility at the point of sale, drives portfolio activation, and secures flawless execution of campaigns and new product introductions (NPIs).

The position requires close collaboration with sales, distributors, agencies, and internal stakeholders to deliver consistent, impactful results aligned with business objectives. Strategy & Visibility Opportunities Identify and leverage visibility opportunities across points of sale (POS) to maximize brand presence.

Define and activate the product portfolio through tailored trade marketing initiatives. 2. Execution at Point of Sale (POS) Develop, coordinate, and supervise the production of all visibility materials for POS. Ensure correct implementation across different channels and markets.

Manage activations and consumer engagement activities in collaboration with partners. 3. Project Management Coordinate the launch of NPIs across European markets. Work with creative and production agencies to adapt materials for each market. Manage project timelines and ensure deliverables are met on schedule.

Prepare trade support materials, sales toolkits, and POS visibility guidelines. Coordinate with local distributors to implement campaigns and NPIs effectively. 5. Budget Management Monitor, track, and report trade marketing budgets against p