VIP Brand Manager

Das ist der Job

We adapt today to win tomorrow

Darum lohnt es sich

Growe welcomes those who are excited to: • Lead the VIP brand strategy for the LATAM region, setting the tone of voice, positioning, and overall creative direction • Build impactful and localized brand experiences, from gifting to communications, that reflect user preferences, cultural nuances, and seasonal trends • Collaborate closely with the VIP Event Manager to craft exclusive, personalized event concepts that surprise and delight VIP users • Work alongside CRM, design, and social media teams to ensure a cohesive and compelling brand presence across all customer touchpoints • Propose and execute influencer and ambassador partnerships tailored to key LATAM markets • Monitor and analyze market trends, competitor activity, and shifting user behavior to inform strategy and refine initiatives • Deliver post-campaign reports and event recaps with performance metrics, user insights, and future recommendations • Maintain brand quality and consistency across all activations, from visual assets to gifting execution and user communications • Coordinate with legal, procurement, finance, and external agencies to ensure smooth and timely project delivery We need your professional experience: • Experience in Brand Marketing, Brand Management, or VIP Marketing, preferably within the iGaming or entertainment sectors • A deep understanding of LATAM markets • Proven success in developing and launching creative campaigns or VIP-focused brand experiences • Strong project management and cross-functional collaboration skills • Comfort working with performance metrics, budgets, and light Excel reporting • Advanced English proficiency and/or Portuguese fluency We appreciate if you have those personal features: • Strategic thinker with a pulse on branding, customer psychology, and cultural relevance in LATAM • Creative, resourceful, and confident in pitching and pushing new ideas • Organized and detail-oriented, able to see projects through from concept to execution • Proactive and independent, you take ownership and move ideas forward without waiting for direction • Highly collaborative, you thrive working across departments and geographies • Comfortable managing KPIs, timelines, and budgets in a fast-paced environment We are seeking those who align with our core values: • GROWE TOGETHER: Our team is our main asset.

We work together and support each other to achieve our common goals • DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success • BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve.