Bluemorrow | Future Business Builder

Описание:

Are you a creative and strategic marketer with a passion for building brands and driving digital growth? At Bluemorrow, we’re a young, dynamic consultancy dedicated to helping global leaders future-proof their organizations through foresight-driven strategy, innovation and venture building.

Задачи:

• Define and execute a marketing strategy with a clear focus on building brand awareness and generating inbound leads.
• Develop and maintain Bluemorrow’s brand identity, tone of voice, and visual consistency across all channels and materials.
• Create compelling narratives that make our work in foresight, innovation, and venture building accessible and engaging to target audiences.
• Act as the central marketing partner for our partners and consultants, turning their ideas and projects into articles, newsletters, social posts, case studies and campaigns, written in their voice.
• Own the content calendar and run recurring processes reliably, from newsletter and LinkedIn publishing to reviews and approvals with partners and clients.
• Translate complex consulting topics into clear, engaging stories and support branded collateral such as one-pagers and event materials.
• Lead our search engine optimisation (SEO) strategy to drive organic traffic to our website.
• Develop and implement an AI engine optimisation (AEO) approach to ensure Bluemorrow is visible and well-represented in AI-powered search tools (e.g. Perplexity, ChatGPT, Gemini).
• Manage Bluemorrow’s digital channels including the website, LinkedIn, email marketing, and other relevant platforms.
• Track, analyse, and report on digital performance metrics, continuously optimising for reach and conversion.
• Plan, set up and run HubSpot campaigns together with the leadership team.
• Own CRM data quality and enrichment, and build sales automations, workflows and dashboards.
• Make AI the default way of working across research, content, design and reporting, building reusable workflows, prompts and skills for recurring tasks.
• Test and assess new sales intelligence and AI tools (e.g. Apollo, Trigify, Smartlead, HeyReach), implement the most promising ones and share what works with the team.
• Identify, plan, and manage Bluemorrow’s presence at selected external events, conferences, and industry gatherings.
• Conceptualise and organise Bluemorrow’s own events.
• Develop event-specific communications and materials to maximise impact before, during, and after each event.

Требования:

• 3 to 5 years in marketing, brand management or digital communications, ideally in B2B, consulting or professional services, with a degree in marketing, communications, business or a related field.
• Strong sense of brand, tone and visual identity, with excellent writing skills that make complex topics compelling and accessible to a professional audience.
• Hands‑on experience managing social media (especially LinkedIn), website content, and email marketing campaigns.
• Solid practical knowledge of SEO best practices and a keen interest in – and ideally hands‑on experience with – AI engine optimisation and the evolving landscape of AI-powered search.
• Uses AI tools such as Claude or ChatGPT daily, knows how to get high‑quality output from them and enjoys automating repetitive work.
• Hands‑on experience with HubSpot or a comparable CRM, including workflows and reporting.
• Experience planning and executing events, both as an organiser and as a representative of a company at external gatherings.
• Self‑starter who stays motivated without close guidance, manages multiple priorities and takes as much care with routine processes as with new projects.
• Enjoys enabling others, adapts easily to different people and communication styles, and keeps many stakeholders aligned without losing momentum.
• Fluency in English is a must.
• Будет плюсом: German is a strong plus

Условия:

• 01.11.2026 60-100%, permanent position.
• Salary based on experience and qualifications.
• Berlin office, at least two days per week on site.
• This role is not available as a fully remote position.
• Own and shape Bluemorrow’s marketing function with real autonomy and visibility.
• Work in a dynamic, collaborative team that values curiosity, creativity, and ambition.
• Grow alongside a fast‑scaling consultancy with opportunities to expand your scope over time.
• Regular in‑person collaboration with the team in Berlin, combined with the flexibility to work from home on the remaining days.