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Marketing Manager – Remote
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We're Hiring: Marketing Manager (Growth Track) – Remote (Based in Malaysia)
Hi! I’m Lawrence, founder of JazzUpCo - one of the fastest-growing home brands in the US and Canada, redefining how people experience modern dining and everyday elegance.
Our vision is simple: when people think of beautifully designed, high-quality flatware and homeware (with household appliances on the way), they think JazzUpCo. We’ve already served over 100,000 customers in the United States, and are now building a global, design-first homeware brand.
We are seeking a Marketing Manager to take full accountability for our Singapore market presence across digital channels (website, Shopee, and Lazada), managing performance media budgets, and leading our overall content and creative pipeline. Beyond digital channels, you will spearhead offline brand activations and strategic brand partnerships.
You will own JazzUpCo’s growth in Singapore, bringing strong commercial judgment, proactive problem-solving, and proven e-commerce experience. You will manage local sales channels and performance marketing budgets, lead the Singapore content pipeline, and build brand partnerships to drive profitable growth. The role also requires periodic coordination with our global team during US Eastern Time business hours.
Role Overview
As a Marketing Manager,
1. E-Commerce & Performance Marketing
- Lead store campaigns, vouchers, marketplace ads, and day-to-day sales operations for marketplaces (Shopee & Lazada).
- Oversee SG website experience, driving SEO and CRO optimisations.
- Strategy and optimisation for Meta and Google ads.
- Direct strategy and approvals for CRM/email and WhatsApp.
- Lead overarching SG creative strategy and oversee the local content pipeline in Master Concepts Tracker (MCT).
- Pull (Bi-weekly): Adapt top US/CAN ad assets for SG.
- Push (Monthly): Supply local SG content to US/CAN teams.
- Direct shoots with our marketing agency for Instagram; source and manage UGC creators to balance high-production and organic ad content.
3. Offline Expansion, Partnerships & Team Support
- Source and execute pop-ups, events, exhibitions, and retail activations.
- Lead pitch conversations, negotiations, and face-to-face meetings with prospective partners.
- Guide, review, and approve paid, affiliate, and gifted creator proposals alongside our Marketing Assistant.
- 4+ years of marketing experience with a heavy focus on Singapore e-commerce (Shopee/Lazada and Shopify experience strongly preferred).
- Hands-on mastery of Meta Ads Manager, Google Ads, Shopee/Lazada Seller Centers, and CRM tools.
- Strong analytical skills with a knack for diagnosing drop-offs, identifying market opportunities, and resolving operational hurdles independently.
- Proven offline/field marketing experience in Singapore (event execution, partner pitching).
- Strong analytical capability to diagnose funnel drop-offs and optimise CAC/ROAS
- Comfortable working independently with flexibility for 1–2 late evening syncs per week with the US team (ET zone)
- Ability to travel to Singapore for on-location shoots on a or semi-monthly basis.
- 100% Remote in Malaysia with field mobility for events in Singapore
- Fast Growth, Real Ownership – Direct control over a fast-growing market launch
- Learning & Career Path – Grow from Marketing Manager → Head of Marketing
- Growth-Focused Culture – We’re big on learning, feedback, and continuous improvement.
- Not just a number in the org chart – Every team member is heard, supported, and part of the journey and will make a real impact.
Our Culture: E-F-G
E - Excel
We don’t believe in coasting. If we’re going to do something, we do it well - with care, thought, and pride in the details.
It’s not just about the work we do - it’s how we feel doing it. We build things that excite us, challenge us, and make us proud.
G - Growth
The best journeys bring out your best. This role is designed to sharpen your skills, push your thinking, and grow with you - with mentorship, feedback, and the space to lead.
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