Brand & Content Marketing Manager · Work From Home · Weekends Off · Day 1 HMO

Build Brand Authority in Commercial Real Estate Finance Through Strategic Content

Influential companies need more than visibility. They need content strategies that educate audiences, strengthen credibility, and fuel business growth. As Brand & Content Marketing Manager, you will help shape the market presence of a respected real estate lending and investment company while building a rewarding global career with Emapta. Join an environment where top 1% talent gains exposure, autonomy, and long-term advancement opportunities.

Snapshot

• Employment Type: Full-time
• Work Setup: Permanent Work From Home
• Shift: Night Shift, 9:00 AM - 6:00 PM EST, Weekends Off

Benefits

• Day 1 HMO coverage with free dependent
• Competitive Salary Package
• Fixed weekends off
• Permanent WFH arrangement
• Salary Advance Program through our banking partner (Eligibility and approval subject to bank assessment. Available to account holders with minimum of 6 months company tenure.)
• Unlimited upskilling through Emapta Academy courses (Want to know more? Visit: https://emapta.com/training-calendar/)
• Free 24/7 access to our office gyms (Ortigas and Makati) with a free physical fitness trainer!
• Exclusive Emapta Lifestyle perks (hotel and restaurant discounts, and more!)
• Unlimited opportunities for employee referral incentives across the organization
• Standard government and Emapta benefits
• Total of 20 annual leaves to be used on your own discretion (including 5 credits convertible to cash)
• Fun engagement activities for employees
• Mentorship and exposure to global leaders and teams
• Career growth opportunities
• Diverse and supportive work environment

Qualifications

Required

• 1 to 3 years of professional experience in social media content production and video editing
• Excellent verbal and written English communication skills
• Strong short-form and long-form video editing skills supported by a portfolio of polished and engaging content
• Strong graphic design skills and a solid understanding of visual branding principles
• Experience managing content calendars, publishing schedules, digital assets, and multiple projects simultaneously
• Strong knowledge of social media platforms, current content formats, and audience growth strategies
• Exceptional organizational skills, reliability, attention to detail, and deadline management
• Ability to work independently with minimal supervision while maintaining a proactive, solutions-oriented mindset
• Genuine interest in building a long-term career with a growing organization

Preferred

• Experience creating content for entrepreneurs, business owners, coaches, finance creators, real estate companies, mortgage lenders, or financial services organizations
• Knowledge of real estate investing and investor lending
• Experience using analytics to improve content performance and recommend strategic enhancements
• Experience supporting both a corporate brand and an executive or founder's personal brand

Technology & Software

• Proficiency in Adobe Premiere Pro, Final Cut Pro, and CapCut Pro
• Proficiency in Canva; experience with Adobe Photoshop is preferred
• Familiarity with ChatGPT and other AI productivity tools, including Claude AI and Gamma AI
• Proficiency in Google Workspace, including Gmail, Drive, Docs, Sheets, and Calendar
• Experience with Notion or a comparable content and project management platform is preferred
• Experience using Meta Business Suite, Instagram Business, Facebook Business, TikTok Business, LinkedIn, YouTube, and social media scheduling tools

Personal Qualities

• Reliability, initiative, creativity, sound judgment, and strong communication skills
• Ownership of responsibilities and commitment to follow-through
• Ability to anticipate needs and identify opportunities for improvement
• Ability to solve problems independently and efficiently
• Clear and professional communication with stakeholders
• Commitment to continuously improving content quality, workflow efficiency, and overall performance

Candidate Evaluation Priorities

• Strong and relevant portfolio demonstrating expertise in content creation, video editing, graphic design, and brand-building initiatives
• Proven ability to manage and execute an end-to-end content workflow from planning through publishing and reporting
• Experience supporting founder-led brands, financial services organizations, real estate businesses, or educational brands
• Demonstrated ability to maintain high‑quality standards across multiple content formats and platforms
• Evidence of long‑term commitment, ownership, and accountability in previous roles

Responsibilities

Content Strategy, Planning & Research

• Collaborate with leadership on monthly marketing strategies, campaign initiatives, and content priorities
• Develop, maintain, and execute a monthly content calendar and Monday-to-Friday publishing schedule
• Generate educational content ideas, campaign concepts, and audience growth opportunities
• Research trends across social media, creator marketing, mortgage lending, real estate investing, and financial services
• Translate industry insights into relevant, on‑brand content initiatives

Video Editing & Production

• Edit high‑quality short‑form videos for Instagram Reels, TikTok, YouTube Shorts, Facebook Reels, LinkedIn, and other digital platforms
• Edit long‑form YouTube videos, podcasts, interviews, and educational content
• Incorporate captions, branded graphics, transitions, music, B‑roll footage, animations, and motion graphics into video assets
• Optimize pacing, hooks, structure, and visual presentation to improve engagement and audience retention
• Maintain consistent visual and editorial standards across all content

Content Repurposing & Graphic Design

• Repurpose long‑form recordings into multiple short‑form videos and supporting content assets
• Design thumbnails, quote graphics, carousel posts, infographics, promotional materials, event announcements, investor education resources, success stories, and project showcase graphics
• Create professional loan announcements and financing program highlights
• Apply brand guidelines consistently across all content and platforms

Social Media & Content Management

• Manage content across Instagram, Facebook, TikTok, LinkedIn, and YouTube
• Schedule, publish, review, and quality‑check content across all channels
• Create engaging Instagram and Facebook Stories throughout the business day, including educational content, industry updates, funded loan highlights, polls, countdowns, and behind‑the‑scenes content
• Maintain active, professional, and up‑to‑date social media profiles aligned with brand standards
• Organize raw footage, project files, drafts, approvals, and final assets within a structured file management system
• Maintain an efficient content production workflow and proactively resolve bottlenecks

Copywriting

• Write clear and engaging captions in professional English
• Optimize titles, descriptions, hashtags, calls to action, and platform‑specific copy
• Support promotional campaigns and marketing initiatives through effective copywriting while maintaining a credible and educational brand voice

Analytics & Continuous Improvement

• Track content performance, audience growth, engagement, organic reach, retention, and inbound lead generation
• Prepare concise weekly reports highlighting results, insights, lessons learned, and actionable recommendations
• Test and refine content formats, creative approaches, publishing tactics, and engagement strategies based on performance data

Core Content Topics

• Real loan case studies and borrower success stories
• Frequently asked questions about investor financing
• Hard Money, DSCR, Fix‑and‑Flip, Ground‑Up Construction, and Non‑QM financing education
• Investor financing tips, market insights, and loan program highlights
• Educational content that builds authority with investors, referral partners, and borrowers

Success Metrics (KPIs)

• Deliver consistent Monday‑to‑Friday content publishing and daily Instagram and Facebook Stories
• Produce high‑quality, on‑brand short‑form and long‑form video content
• Execute the content calendar and maintain an efficient end‑to‑end content workflow
• Increase followers, engagement, organic reach, audience retention, and qualified inbound leads
• Maintain consistent brand standards across company and executive brands
• Deliver actionable weekly reports and measurable performance improvements

What Success Looks Like in the First 90 Days

• Independently manage the day‑to‑day content presence of both the company and executive brands
• Establish a reliable content workflow from planning and production through publishing and reporting
• Strengthen brand authority and audience engagement through high‑quality content execution
• Attract investors, referral partners, and borrowers through strategic digital storytelling
• Enable leadership to focus on investor relationships, capital raising, and business growth initiatives

About the Client

Our client is a rapidly growing financial services organization specializing in capital solutions for real estate investors across the United States. Recognized for combining institutional‑strength resources with a highly personalized approach, the company has built a strong reputation for delivering reliable financing solutions across diverse property sectors. Its success is driven by deep industry expertise, nationwide market reach, and a commitment to helping investors execute ambitious projects with confidence. As the business continues to expand, it remains focused on innovation, operational excellence, and long‑term client partnerships that create measurable results.

Welcome to Emapta Philippines: home to professionals who choose growth, balance, and impact. Recognized as one of HR Asia's Best Companies to Work For in Asia 2025 and winner of Inspiring Workplaces Australasia 2026, Emapta offers more than opportunities -- it provides a career environment where people thrive. Collaborate with global teams, build meaningful expertise, and grow in a culture that prioritizes both performance and well-being.