Darum lohnt es sich
Senior Recruitment Consultant at Bettingjobs.com
BettingJobs is excited to partner with our client, a leading iGaming operator, in their search for a Marketing Manager for Germany to join their team, based remotely in Germany.
Responsibilities Define key marketing targets (e.g. site traffic, new users, conversion rates, CPA, player value) in alignment with the Country Manager and overall financial KPIs Develop tactical marketing plans, including brand positioning, media strategy (types, channels, formats), and campaign planning Oversee the creation and localisation of marketing materials (TV, ATL, BTL, digital, on-site) with external creative agencies to ensure alignment with local audience needs Propose, implement, and monitor the local marketing budget, ensuring efficient spend and performance tracking Collaborate with HQ product teams to tailor products and services to local market standards and expectations Coordinate local and central content teams to maintain high-quality and consistent communications across all touchpoints Monitor and evaluate the performance of all marketing activities (TV/ATL, digital, affiliate, on-site), ensuring KPIs are met and adjusting strategy as needed Trac Originally founded in 2012, our client has rapidly grown to become a prominent brand in the iGaming sector, now employing over 2,500 staff across 16 countries globally.
