Product Marketing Manager

Das ist der Job

Proven ability to manage product launches and develop compelling sales and marketing collateral.

Darum lohnt es sich

• Explain the business value of Arctic Wolf's cybersecurity solutions to MSP partners • Develop solution positioning and value-based messaging that differentiates the company from competitors • Conduct market research and buyer intelligence to understand personas, purchasing behavior, and buying criteria • Lead go-to-market product launches across Sales, Marketing, and Partners • Manage launch plans, timelines, communications, training, sales enablement, and deliverables • Create sales and marketing collateral including datasheets, solution briefs, blogs, and presentations • Develop talk tracks and internal tools to support the selling process • Execute growth strategies for the Managed Service Provider channel through strategic planning and project management • Collaborate cross-functionally with Product Management, Program Management, Sales, Marketing, and Partners • Speak with customers, create personas, and launch products and promotions Requirements • Proven experience taking products from conception to market launch in the cybersecurity industry • Ability to manage changing task priorities and parallel deliverables effectively • Superior project management and presentation skills • Advanced interpersonal and relationship-building skills • Exceptional interviewing and listening skills • Excellent verbal and written communication skills • Demonstrated success marketing to and through a partner channel • Strong grasp of cybersecurity principles and enterprise IT infrastructure • Bachelor's degree in engineering, English, social sciences, business, or marketing • 3+ years of B2B cybersecurity product marketing experience • Ability to travel; passport required • MBA preferred • 1–2 years of experience in Security Operations solutions as a product marketer preferred • Direct experience with cybersecurity solutions for Managed Service Providers, such as Endpoint Security and Managed Detection and Response, preferred • Must comply with information security policies, standards, processes, and controls • Background checks are required • May require authorization to receive software or technology controlled under U.S. export control laws and regulations Core Competencies Demonstrates expertise in B2B cybersecurity product marketing, including market research, go-to-market strategies, and effective communication with partners.

Highest-signal resume keywords • B2B Cybersecurity Product Marketing • Project Management • Market Research • Cybersecurity Principles • Sales Enablement ATS Optimization Keywords Hard Skills • Product Launch • Market Research • Sales Collateral Creation • Solution Positioning • Buyer Intelligence • Growth Strategies • Cybersecurity Solutions • Managed Service Providers • Security Operations • Enterprise IT Infrastructure Soft Skills • Interpersonal Skills • Relationship Building • Presentation Skills • Communication Skills • Listening Skills Certifications & Qualifications • Bachelor's Degree • MBA Preferred Industry Keywords • Cybersecurity • Managed Detection and Response • Endpoint Security • Information Security Policies • U.S.

Export Control Laws