Performance Marketing Manager – Meta (Paid Social)

Das ist der Job

We sell direct-to-consumer across Europe – and launch in the US + Canada in the coming weeks.

Darum lohnt es sich

To get there, we’re scaling our paid social engine in-house, working directly with the founding team. You work hand in hand with our in‑house content team and coordinate with media buyers on our other sales channels so paid social pulls in the same direction as everything else.

What you’ll do Own Meta media buying end‑to‑end: account structure, campaign setup, budget allocation, and scaling against funnel‑stage ROAS targets Play a key role in our US + Canada launch: build and scale the paid social setup for the new markets from day one Lead the paid social strategy and roadmap – you set direction, not just execute it Drive creative testing with our in‑house content team: briefs, hypotheses, feedback loops, and creative performance analysis Coordinate with media buyers and partners across other channels (Google, Amazon, retail campaigns) for one consistent full‑funnel approach Report on performance with clear takeaways and next steps; challenge targets when the data says so Optionally: take over or build up TikTok as a second paid social channel What you bring 3–5 years of hands‑on Meta media buying for D2C/e‑commerce brands Experience managing substantial monthly ad budgets and scaling profitably against ROAS targets Strong grasp of full‑funnel measurement, attribution, and creative‑driven performance A strategic mindset: you can defend your account structure and budget decisions, and lead the channel rather than wait for instructions Fluent English; German is a plus TikTok media buying experience is a plus What we offer Full ownership of a core growth channel, working directly with the CEO An established brand with patented products – no agency layers, fast decisions A dedicated in‑house content team producing creatives for you An office in the heart of Zurich at Limmatquai Apply via LinkedIn or send your application to fabian.graf@faitron.com – include a short note on the Meta accounts you’ve scaled and how. #J-18808-Ljbffr Faitron AG is the Swiss consumer-tech company behind HeatsBox® – the patented self‑heating lunchbox – and BabyBoo, the first smart warming baby bottle.

Our goal is clear: push Faitron to 8‑digit revenue in the short term. The role You own Meta as a channel – strategy first, execution second. You decide how budgets flow across the funnel, what gets tested, and what scales.