Darum lohnt es sich
About the Team We are looking for a Principal Product Marketing Manager to own the go-to-market strategy for one or more of SecurityScorecard's core product lines.
This is a senior individual contributor role that operates at the intersection of product, sales, and marketing — translating complex cybersecurity capabilities into clear, compelling narratives that resonate with security leaders, risk professionals, and enterprise buyers.
You will be a strategic partner to Product and Sales, shaping how we position and launch products, enabling the field to win competitive deals, and producing thought leadership that establishes SecurityScorecard as the definitive voice in the market.
About the Role Positioning & Messaging Own end-to-end product positioning and messaging for your product area, grounded in deep buyer research and competitive intelligence Develop differentiated value propositions that speak to CISOs, risk leaders, procurement, and technical practitioners across enterprise and mid-market segments Translate product capabilities into business outcomes – moving conversations from feature lists to strategic value Go-to-Market Execution Lead GTM planning and execution for major product launches, from beta through general availability Collaborate cross-functionally with Product, Demand Gen, Sales, and Customer Success to align launch timing, messaging, and field readiness Monitor and leverage relevant competitive intelligence – and develop GTM responses to market shifts a
