Das ist der Job
Demand Generation & Marketing Pe
Darum lohnt es sich
Author and manage creative briefs to guide internal teams and external agencies in campaign execution. Short Description
The Product Marketing Manager will play a key role in driving the market success of a portfolio of healthcare automation solutions across the EMEA region.
This role partners closely with global product management, regional sales, and cross‑functional stakeholders to translate product strategies into compelling value propositions, go‑to‑market plans, and commercial enablement.
Make an impact
Product & Market Expertise Develop and maintain deep understanding of both transport and pharmacy automation solutions, including hardware, software, and integrated systems, and how they address customer needs and workflows.
Maintain intimate knowledge of the global product line, roadmaps, and differentiators to ensure accurate positioning in the EMEA market. Monitor market trends, competitive landscape, and emerging automation technologies to inform future marketing strategies.
Go‑to‑Market & Omnichannel Campaigns Build and execute integrated omnichannel campaigns aligned to product launches, growth initiatives, and regional market priorities. Define campaign objectives, target personas, messaging frameworks, and channel mix across digital, field, event, and sales‑enabled marketing.
