Senior Global Marketing Manager, Respiratory & TB Solutions

Das ist der Job

Proven ability to collaborate cross-functionally and translate clinical evidence into effective marketing strategies.

Darum lohnt es sich

Responsibilities • Defines, evolves, and communicates the global marketing strategy for Enteric and HAI. • Owns portfolio planning and execution for Enteric and HAI, including strategic priorities and annual marketing plans. • Partners closely with regional marketing and commercial teams to align global strategy with local market needs. • Develops differentiated value propositions, messaging, and content. • Supports global campaigns, market development initiatives, and customer engagement programs. • Collaborates across functions to ensure aligned execution and strong cross-functional partnership. • Leads development of marketing tools and programs such as campaign assets and sales enablement materials. • Provides strategic input into portfolio strategy and business cases using market data.

Requirements • Bachelor’s degree required in Life Sciences, Clinical Sciences, Marketing, or Business. • Advanced degree (Master’s, PhD, PharmD, MD) or MBA preferred. • 5+ years of experience in global or regional strategic marketing, product marketing, or product management within IVD, diagnostics, medical devices, or life sciences. • Experience in infectious disease, microbiology, or diagnostics marketing strongly preferred. • Proven experience working cross-functionally to develop accurate, compliant, and impactful commercial materials. • Solid understanding of regulated healthcare environments. • Demonstrated ability to translate clinical evidence, guidelines, and scientific data into customer-focused marketing strategies. • Experience working across global or multi-regional markets.

Core Competencies Demonstrates expertise in global marketing strategy development and execution within the life sciences sector, with a strong focus on infectious disease and diagnostics.

Highest-signal resume keywords • Global Marketing Strategy • Product Marketing • Cross-Functional Collaboration • Infectious Disease Marketing • Regulated Healthcare Environments ATS Optimization Keywords Targeted keyword optimization for applicant tracking systems.

Hard Skills • Portfolio Planning • Market Development • Customer Engagement Programs • Campaign Asset DevelopmentBusiness Case Development Soft Skills • Strategic Communication • Partnership Building Certifications & Qualifications • Bachelor’s Degree in Life Sciences • Advanced Degree (Master’s, PhD, PharmD, MD) or MBA Industry Keywords • IVD • Diagnostics • Medical Devices • Microbiology • Clinical Evidence Tools & Technologies • Sales Enablement Materials