Das ist der Job
The focus is on developing, managing, and scaling creatives as the key lever for sustainable growth in social paid.
Darum lohnt es sich
Taking ownership of the performance of our social paid channels, with a focus on Meta Scaling first orders through continuous optimization of creatives, audiences, campaign setups, and budget allocation Ownership of the social paid creative strategy – from developing new creative angles and concepts to scaling successful creatives Developing and implementing structured creative testing frameworks, as well as building scalable processes for the continuous production, evaluation, and iteration of performance creatives Creating creative briefs, hooks, messaging approaches, UGC concepts, and testing ideas in close collaboration with creative, influencer, and content teams Analyzing campaign data, deriving insights, and identifying new growth levers to improve efficiency and new customer acquisition Designing and executing tests across the entire customer acquisition journey – from creatives and audiences to campaign structures and placements Close collaboration with analytics, CRM, influencer, product, and Your tasks
We are looking for a hands‑on Senior Performance Marketing Manager (m/f/d) with a strong focus on Meta as a core growth channel.
The role combines data‑driven performance marketing with a clear creative‑first approach to scaling our new customer business.
