Senior Product Marketing Manager - US (m/f/d)
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Das ist der Job
Your Daily Business – No two days are alike Drive US GTM.
Darum lohnt es sich
We foster an open, collaborative culture with regular team events, whether you work from our Berlin office or remotely across Germany. Senior Product Marketing Manager - U.S As our Senior Product Marketing Manager - U.S, you own and build voize's marketing for the US market – for the long run.
You’ll turn US interest into pipeline and customers, build credibility with a market wary of over‑promised “AI”, and build up US marketing from scratch: narrative, content, and sales enablement where none exists today. Our first US customer and six‑year DACH proof are your starting line – your mission is to grow this into a self‑standing US engine.
Own the go‑to‑market motion for the US audience end‑to‑end: positioning, narrative, launches, and the campaigns and assets that turn US interest into pipeline and customers. Pick the plays that move the business and measure what changed. Shape trust in the market.
Build voize's credibility with a skeptical US senior‑care buyer over time – the proof stack, references, case studies, and clinical evidence that make a German story land in the US and compound into durable brand trust. Build US marketing from scratch.
Stand up the function: messaging for the US audience, content, sales enablement (decks, battlecards, talk tracks, one‑pagers), comms, and media work with support from our German marketing org. Be the market's voice internally.
Run customer and pilot feedback loops back into Product and leadership; become voize's internal source of truth on the US buyer. Reframe, don't transplant.
Translate DACH value (quality & transparency) into the US value story (reimbursement capture, survey/audit‑risk reduction, staffing relief), and own the judgment of what carries over and what doesn't. Your Skillset – What you bring to the table 5+ years in (Product) Marketing in B2B SaaS.
You can take a technical capability and make it simply explainable. Commercial instinct: You think in pipeline and ROI and understand how deals are won and lost, not just open rates. US market understanding: Ideally worked in regulated industries like healthcare. You know how to translate and do not just transplant.
Strong cross‑functional collaborator: especially with Sales; sets messaging standards without burning bridges. A first‑in‑market or 0→1 builder: you’ve built marketing for a company or market from near‑zero, prioritize hard, and are AI‑native in how you work. AI‑native: you already run parts of the job with AI; your knowledge and skills run deep.
Native‑level command of US English: you write crisp, credible copy for a US clinical buyer. You are ideally Berlin based , and open to travel occasionally to the US.
Growing together – what you can expect at voize We are a fast‑growing startup, that means you will tackle challenges, grow quickly, and make a real impact, giving frontline workers more time for people. Become a co‑creator of our success with stock options.
Generous perks: 30 vacation days plus your birthday off, Germany Transport Ticket, Urban Sports Club, regular company off‑sites, and access to learning platforms such as Blinkist and Audible, plus free language courses. You decide when you work best, that means flexible working hours and a good hybrid set‑up. #J-18808-Ljbffr
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