Azazie, Inc.

AZAZIE stands as the leading direct-to-consumer (DTC) e-tailer, providing bridal gowns, bridesmaid dresses, evening wear, and accessories. Designed in Los Angeles, AZAZIE disrupts the wedding industry by offering made-to-order gowns at an affordable price point and promoting body-positive fashion. All dresses are cut and sewn to order in sizes 0-30. The brand showcases hundreds of bridal and bridesmaid gowns and dresses across 80+ color options.

How to apply: For consideration please email Kelly directly at kelly.n@azazie.com

Overview

The Germany Market Manager develops and implements growth plans aligned with the company's strategic objectives. The role oversees promotional plans to meet operational needs, supports the business model to achieve marketing goals and conversion targets, and leads market initiatives to drive growth and brand awareness in Germany.

Responsibilities

• Develop and implement growth plans based on the company's strategic objectives.
• Oversee promotional plans to meet operational needs, aligning with the company's business model to achieve marketing goals and conversion targets.
• Analyze user profiles, manage user acquisition, oversee customer experience, and develop customer management systems.
• Establish management protocols, monitor team performance against targets, and adjust operational strategies as needed.
• Lead in planning, strategy, and execution of Pop-Up and/or new store openings to drive traffic, revenue growth, brand awareness, and loyalty.

Requirements

• 3-5 years experience in Marketing in fashion/retail
• Must be able to speak and write in German
• Ability to speak Mandarin is a plus
• Extensive local network in Germany and commitment to long-term regional development. Experience in cross-border e-commerce operations is a plus.
• Excellent German language skills and familiarity with German market trends and culture.
• Strong sense of responsibility, self-motivated learner, team player with innovative thinking and a proactive approach to tasks.
• Outstanding business analysis, comprehension, and logical thinking skills. Mature experience in merchant marketing systems and methodologies.
• Experience in launching new projects (0 to 1) and ability to thrive in a dynamic, fast-paced environment.
• Strong communication and collaboration skills, with proficiency in marketing and performance management.

What We Offer

• Competitive salary and benefits package
• Opportunity to shape the growth of a successful US brand in the German market
• Professional development and career progression
• Flexible working arrangements within office hours

Additional Information

• This is a full-time position based in Berlin, Germany
• Regular working hours with occasional flexibility required for US and China communications
• Please ensure you have the right to work full-time in Germany; we are not eligible for work visa sponsorship

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing

Industries

• Retail Apparel and Fashion

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