Analyst Relations, Product Marketing Manager

Das ist der Job

Feed AR insights directly into product positioning, messaging frameworks, and competitive strategy.

Darum lohnt es sich

Strong verbal communication in German and English, confident presenting to analysts, executives, or cross‑functional teams. Responsibilities Build and manage structured relationships with leading analyst firms, Gartner, IDC, Forrester, and boutique firms covering sustainability, supply chain, and enterprise compliance.

Support the full AR calendar: briefing schedules, inquiry calls, RFI responses, and executive preparation, ensuring nothing falls through the cracks. Prepare and lead analyst briefings end-to-end: research the analyst’s coverage area, craft the narrative, coordinate internal subject matter experts, and follow up with precision.

Monitor analyst output, reports, Magic Quadrant updates, Hype Cycles, competitive mentions, and translate findings into actionable intelligence for Product, GTM, and Leadership. Identify and pursue inclusion opportunities in analyst research, market guides, and vendor evaluations that matter to our buyers.

Act as the internal voice of analyst sentiment: brief stakeholders on how the market perceives osapiens and where perception gaps need to close. Drive messaging and positioning for key osapiens HUB solutions, written for specific buyer personas, grounded in regulatory context, and differentiated against alternatives.

Build and maintain the core asset library: solution briefs, one-pagers, pitch narratives, battle cards, objection‑handling guides, and sales enablement decks. Drive go‑to‑market for new solution launches, from internal enablement to external rollout, ensuring Sales, SDRs, and partners speak consistently and confidently.

Partner with Content and Demand Generation to ensure campaigns are built on strong product and market understanding, not just creative instinct. Track the competitive landscape continuously, new entrants, repositioning moves, analyst‑backed narratives, and keep internal stakeholders informed.

Requirements 2–6 years of experience in product marketing, analyst relations, market intelligence, or a closely adjacent B2B SaaS role. Outstanding written communication in German and English, with precision, structure, and a natural ability to make complex topics accessible.

Ability to synthesize complex information (regulatory landscape, product capabilities, competitive dynamics) into sharp, buyer‑relevant narratives. Organized and structured; able to manage multiple workstreams without dropping detail. Proficient in AI tools (Claude, ChatGPT) as day‑to‑day productivity amplifiers. #J-18808-Ljbffr