Lead Product Manager, Platform – GEO Reporting

Darum lohnt es sich

Responsibilities • Own the reporting product strategy: Define and evolve Stacker’s client reporting roadmap, with an initial focus on GEO/AI visibility and long‑term expansion into a comprehensive reporting suite. • Drive feature development from concept to launch: Write clear PRDs and user stories, prioritize initiatives, and partner with engineering and design teams through development, QA, and release. • Build meaningful AI visibility reporting: Define the methodologies, metrics, visualizations, and client narratives that help brands understand performance within AI search ecosystems. • Partner closely with Data Science: Analyze reporting data across stories and campaigns to uncover insights that improve product experiences, support case studies, and shape educational content. • Lead client‑informed product discovery: Monitor feedback trends, run beta programs, and synthesize client use cases to identify opportunities, friction points, and roadmap priorities. • Align stakeholders across the business: Keep leadership, client‑facing teams, and cross‑functional partners informed on roadmap decisions, release timelines, and long‑term investments. • Monitor the evolving SEO and GEO landscape: Track industry trends, competitive tooling, and changes in AI‑driven discovery to inform strategic product direction and investment opportunities. • Strengthen external ecosystem relationships: Maintain productive partnerships with SEO/GEO tooling providers and industry experts to stay ahead of emerging themes and feature opportunities.

Requirements • 4+ years of experience in product management, client reporting and analytics, agency SEO, or adjacent product‑building roles, ideally within media, data, or marketing technology. • Strong familiarity with the SEO, content marketing, martech, and AI visibility (GEO) ecosystem. • Hands‑on experience with tools such as Ahrefs, Semrush, Similarweb, Profound, Airops, Peec.ai, or comparable SEO/GEO platforms. • Understanding of how AI search works—including LLMs, retrieval systems, and citations—and how those dynamics intersect with content strategy, PR, earned media, and SEO. • Demonstrated success leading strategic, cross‑functional initiatives and influencing stakeholders across multiple teams. • Analytical fluency and comfort working directly with datasets using tools like Google Sheets, SQL, or BI platforms to evaluate methodologies and uncover insights. • Excellent written and verbal communication skills, including experience presenting to senior stakeholders and client‑facing teams.

ATS Optimization Keywords Hard Skills • product management • client reporting • analytics • SEO • content marketing • AI visibility • data analysis • SQL • Google Sheets • business intelligence Soft Skills • communication • stakeholder management • cross‑functional collaboration • analytical thinking • strategic planning • client engagement • feedback synthesis • problem‑solving • leadership • presentation skills Industry Keywords • GEO • AI search • martech • media • data • competitive analysis • SEO ecosystem • content strategy • earned media • client narratives Tools & Technologies • Ahrefs • Semrush • Similarweb • Profound • Airops • Peec.ai • BI platforms • reporting tools • data visualization tools • project management tools