Field Marketing Manager

Darum lohnt es sich

• Lead planning and execution of RTB House participation in large-scale industry conferences and proprietary events • Own regional field marketing strategy and annual event plan • Design and manage bespoke hosted events for C-suite and VP-level prospects and clients • Manage partner relationships for co-marketing event opportunities and collaborative speaking sessions • Own end-to-end event strategy and accountability for program performance and investment outcomes • Manage the regional field marketing budget and optimize spend for ROI and pipeline impact • Track lead flow and provide post-event reporting connecting event activity to sales pipeline and closed-won revenue • Collaborate with Sales, Product, and Global Marketing teams on consistent messaging and sales enablement • Lead large-scale events projects and standardize event and partner marketing approaches across the region Requirements • 4+ years in Field Marketing or Event Management • Ad tech, SaaS, or advertising-adjacent experience is a plus • Proficiency with spreadsheets, checklists, and Asana or similar tools • Ability to see the big picture while maintaining close attention to detail • Confidence communicating with senior leadership internally and externally • Ability to command a room and handle high-pressures situations gracefully • Exceptional written and verbal skills • Experience with CRM tools and ROI dashboards for post-event success reporting Core Competencies Demonstrates expertise in leading field marketing strategies and event management, with a strong focus on optimizing ROI and pipeline impact through effective collaboration and communication with senior leadership and cross-functional teams.

Highest-signal resume keywords • Field Marketing Strategy • Event Management • ROI Optimization • CRM Tools Experience • Exceptional Communication Skills ATS Optimization Keywords Hard Skills • Event Planning • Budget Management • Lead Tracking • Post-Event Reporting • Sales Enablement Soft Skills • Attention to Detail • Confidence in High-Pressure Situations • Exceptional Written Skills • Exceptional Verbal Skills Industry Keywords • Ad Tech • SaaS • Advertising Tools & Technologies • Asana • Spreadsheets • ROI Dashboards